London: ROC Group, a global SAP HCM (HR management software) specialist, has appointed Buffalo Communications, the B2B and high-tech specialist communications consultancy, to provide press and marketing communications services.
(PressZoom) - London: ROC Group, a global SAP HCM ( HR management software ) specialist, has appointed Buffalo Communications, the B2B and high-tech specialist communications consultancy, to provide press and marketing communications services.
Buffalo will work with ROC across a broad marketing communications remit, providing PR and marketing support as it embarks on a rapid global growth strategy. Buffalo will provide a range of services including media and analyst relations, copywriting and digital PR. The company’s media relations activities will target both the trade and national press, broadcast and important online channels.
ROC aims to become the leading company in its field over the next five years. The company has already made progress towards this goal with bases in Europe, Middle East, Africa, Asia, Australasia and North America and hopes the communications strategy that Buffalo implements will go towards supporting its continued growth.
Olivia Farry, Head of Marketing at ROC, commented: “We were impressed with Buffalo during the original three month project and realised they had the expertise and knowledge to get ROC the exposure it deserves in the press. As ROC continues to expand we look forward to many future successes together.”
The deal was signed after an initial three month project in which Buffalo helped to develop the company’s brand positioning strategy and copy for the company’s new website.
Lucy Clark, Director of Buffalo Communications, commented: “There are few companies who have the expertise to specialise in just one element of the SAP software suite, so ROC is truly unique. As one of the leaders in this field it’s a really exciting time for us to get involved with them. The company has so much expertise and knowledge to convey to its audiences and we look forward to helping them get it out there.” Ends
Editors’ Notes About Buffalo Communications Buffalo Communications delivers integrated public relations and marketing campaigns to companies operating in the high-tech, B2B, outsourcing and B2C markets. Buffalo, a challenger consultancy with 100% client satisfaction, offers a contemporary results-focused approach to PR.
Buffalo is based in London’s West End. For further information please visit buffalo.co.uk.
About ROC ROC is a global SAP HCM specialist, delivering HCM business and technology solutions across the HCM lifecycle, from strategic planning, through process and organisational design, to implementation. ROC also provides a full range of consultancy services – training and change management – to support technology implementations. ROC is an accredited SAP partner providing specialized HCM consulting, implementation and support services. ROC currently has over 250 consultants across four continents. ROC has domain expertise across a range of sectors, including: food and beverage, FMCG, financial services, public sector, automotive and engineering, retail and utilities. Clients include Convergys, Premier Foods, Bentley, Siemens, Tecnocom, Dielako and Brose. roc-group.com
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